B&H Mobile
Brickfactor’s expertise working on e-business solutions with the retail sector highlighted the need for retailers to be able to interact at a deeper, more personal level to enhance the customer experience. B&H Photo customers will now be able to use a mobile phone, 24/7, to get specific information from B&H Photo across all channels.
In B&H Photo’s case, the company plans to measure engagement by allowing customers to track their website orders via their cellphones. With the platform in place, future features could include information on store opening/closing hours, and product stock and price inquiries.
B&H Photo has been working closely with Brickfactor to create a strategy and roadmap that fulfills B&H’s mobile market needs. With one of the most admired and popular websites in the industry, B&H is conscious of the growing importance of the mobile phone/web linkage and is determined to bring enhanced features to the customer.
Brickfactor is an e-Business solutions provider. Brickfactor offers retailers strategic guidance, implementation services and applications customized to the retailer’s requirements.
The retailers entry into the mobile phone space and the maintenance of branded codes for the wireless carriers are all part of the support service. Brickfactor has designed our mobile product offering in a modular fashion to allow for ease of scalability and the later addition of enhanced features as customers demand.